hibiscus

Hibiscus sabdariffa

Properties

One of the most powerful anti-aging plant actives; it’s no wonder hibiscus is called the ‘Botox plant’. Hibiscus has a magical reputation for increasing skin elasticity to give a stunning natural youth-boost. With the incredible ability to inhibit the activity of the enzyme elastase, which is responsible for breaking down our skin’s precious elastin, hibiscus actively combats the aging process by firming and lifting your skin.

One of the visible signs of skin aging is the appearance of hyperpigmentation or age spots. Age spots can occur due to a number of different variables, including ultraviolet radiation exposure, excess melanin production and genetics. Due to the slightly exfoliating effect of the organic acids found in the plant, including citric acid and malic acid, hibiscus helps to speed up cell turnover, resulting in a more even looking skin tone.

Hibiscus is rich in antioxidants, called anthocyanocides. Antioxidants are proven to help fight skin damaging free radicals which spawn when pollutants such as ultraviolet radiation and traffic pollution make contact with the skin, and can result in premature skin aging. Not only do anthocyanocides protect against free radical damage, they also have slightly astringent properties, helping to reduce the appearance of large pores for a smoother complexion. They also have an anti-inflammatory effect and can help to soothe inflamed skin, making Hibiscus suitable for those prone to very sensitive skin.

Lastly, Hibiscus has a naturally high mucilage content, a sticky substance produced by plants that help with the storage of water and food. Mucilage makes a fantastic natural skin moisturizer that is gentle on sensitive skin. This high mucilage content of Hibiscus enhances the skin’s ability to retain moisture, which is a key factor in retaining a youthful complexion. The naturally moisture rich qualities of Hibiscus helps skin stay hydrated, soft and supple for longer, keeping dry, dull skin at bay.

history

The colorful hibiscus flower is commonly associated with tropical countries. This is not to be confused with the Rosa de Jamaica (sorrel) plant which is made into a popular drink in the region. It is most often used as decoration, but aesthetics aside, its amazing skincare properties are the reason we use it.

local sourcing

We grow and harvest these blossoms in our own organic garden .

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